Module: 2 - H08
Name of module: Marknadsföring
Course: Företagarprogrammet termin 3
Course code(s): 2FE142
Syllabus(es): 2FE142
Homepage: www.usbe.umu.se/kursweb/ht08/2fe142mom2
Lecturer: Lars Nordén
Telephone: 070-6556084
E-mail: hamnudden@telia.com
Other: Kursplan (kursbeskrivning och litteratur)
Day: Wednesday
Date: 2008-10-15
Time: 09:15-12:00
Subject: Marknadsföring - vad är det? Marknadsplanering och strategier. Omvärldsanalys
Room: C205
Lecturer: LN
Other: Kap 1, 12, 2
Day: Wednesday
Date: 2008-10-15
Time: 13:15-16:00
Subject: Intern analys, Kundbeteende
Room: C205
Lecturer: LN
Other: Kap 12, 3
Day: Thursday
Date: 2008-10-16
Time: 10:15-12:00
Subject: Affärssystem/Gästföreläsning
Room: D 203
Lecturer: GG
Other: SysTeam
Day: Thursday
Date: 2008-10-16
Time: 13:15-15:00
Subject: Affärssystem/Gästföreläsning
Room: D 203
Lecturer: GG
Other: SysTeam
Day: Friday
Date: 2008-10-17
Time: 09:15-12:00
Subject: Segmentering och positionering
Room: C 205
Lecturer: LN
Other: Kap 5, 12
Day: Monday
Date: 2008-10-20
Time: 13:15-16:00
Subject: Marknadsinformation. Introduktion till Case 1
Room: C 205
Lecturer: LN
Other: Kap 4
Day: Tuesday
Date: 2008-10-21
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Wednesday
Date: 2008-10-22
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Thursday
Date: 2008-10-23
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Friday
Date: 2008-10-24
Time: 09:15-12:00
Subject: Litteraturseminarium Case 1
Room: C 205
Lecturer: LN
Other: Kap 1-5, 12
Day: Tuesday
Date: 2008-10-28
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Wednesday
Date: 2008-10-29
Time: 09:15-12:00
Subject: Handledning
Room: C 204
Lecturer: LN
Other:
Day: Wednesday
Date: 2008-10-29
Time: 13:15-16:00
Subject: Gästföreläsning
Room: C 205
Lecturer:
Other:
Day: Thursday
Date: 2008-10-30
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Tuesday
Date: 2008-11-04
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Wednesday
Date: 2008-11-05
Time: 13:15-16:00
Subject: Drop-in-handledning
Room: C 204
Lecturer: LN
Other:
Day: Thursday
Date: 2008-11-06
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Friday
Date: 2008-11-07
Time: 09:15-12:00
Subject: Presentation Case 1
Room: C 205
Lecturer: LN
Other:
Day: Monday
Date: 2008-11-10
Time: 13:15-16:00
Subject: Intro. till Case 2. Produkter och varumärken
Room: C 205
Lecturer: LN
Other: Kap 6, 12
Day: Wednesday
Date: 2008-11-12
Time: 13:15-16:00
Subject: Marknadsföring av tjänster
Room: C 205
Lecturer: LN
Other: Kap 7
Day: Friday
Date: 2008-11-14
Time: 09:15-12:00
Subject: Prissättning. Distribution, Lagar och regler
Room: C 205
Lecturer: LN
Other: Kap 8, 11, Kursmaterial
Day: Monday
Date: 2008-11-17
Time: 13:15-16:00
Subject: Integrerad marknadskommunikation. Case 2
Room: C 205
Lecturer: LN
Other: Kap 9, 10
Day: Tuesday
Date: 2008-11-18
Time: -
Subject: Eget arbete/Utbildningspraktik
Lecturer:
Other:
Day: Wednesday
Date: 2008-11-19
Time: -
Subject: Eget arbete/utbildningspraktik
Lecturer:
Other:
Day: Thursday
Date: 2008-11-20
Time: -
Subject: Eget arbete/utbildningspraktik
Lecturer:
Other:
Day: Friday
Date: 2008-11-21
Time: 09:15-12:00
Subject: Litteraturseminarium Case 2, Jobber/Fahy Litteraturseminarium Case 2, Palm
Room: C 205
Lecturer: LN
Other: Kap 6-12
Day: Tuesday
Date: 2008-11-25
Time: -
Subject: Eget arbete/utbildningspraktik
Lecturer:
Other:
Day: Wednesday
Date: 2008-11-26
Time: 09:15-12:00
Subject: Handledning
Room: C 204
Lecturer: LN
Other:
Day: Wednesday
Date: 2008-11-26
Time: 13:15-16:00
Subject: Gästföreläsning
Room: C 205
Lecturer:
Other:
Day: Thursday
Date: 2008-11-27
Time: -
Subject: Eget arbete/utbildningspraktik
Lecturer:
Other:
Day: Tuesday
Date: 2008-12-02
Time: -
Subject: Eget arbete/utbildningspraktik
Lecturer:
Other:
Day: Wednesday
Date: 2008-12-03
Time: 13:15-16:00
Subject: Drop-in-handledning
Room: C 204
Lecturer: LN
Other:
Day: Thursday
Date: 2008-12-04
Time: -
Subject: Eget arbete/utbildningspraktik
Lecturer:
Other:
Day: Friday
Date: 2008-12-05
Time: 09:15-12:00
Subject: Presentation Case 2
Room: C 205
Lecturer: LN
Other:
Day: Monday
Date: 2008-12-08
Time: 13:15-16:00
Subject: Sammanfattning av momentet
Room: C 205
Lecturer: LN
Other:
Day: Saturday
Date: 2009-01-10
Time: 09:00-13:00
Subject: Omtentamen
Room: C 210
Lecturer:
Other: OBS! Ändrat datum.
