Marknadsföring

Module: 1 - H08

Name of module: Marknadsföring

Course: Företagsekonomi A53 Mom 1 (fristående + IVP)

Course code(s): 2FE010

Syllabus(es): 2FE010

Homepage: www.usbe.umu.se/kursweb/ht08/2fe010mom1

Maps: www.umu.se/english/about-umu/campus-maps

Lecturer: Bo Lemar, Jan Bodin

Telephone: 070-679 0666, 090-786 6927

E-mail: (Bo nås via tel 070-6790666), jan.bodin@usbe.umu.se

Other: Kursplan (kursbeskrivning och litteratur)

Day

Date

Time

Subject

Room

Lecturer

Note

WEEK 36

Day: Monday

Date: 2008-09-01

Time: 09:15-12:00

Subject: Kursstart, introduktion samt föreläsning. (N200 = byggnad G Naturvetarhuset)

Room: N200

Lecturer: BL, JB

Other: Läs J o F kap 1

Day: Monday

Date: 2008-09-01

Time: 12:00-13:00

Subject: Registrering. Tornet. (Drop By)

Room: Plan 3

Lecturer: Lennart W

Day: Tuesday

Date: 2008-09-02

Time: 13:15-16:00

Subject: Omvärldsanalys

Room: N320

Lecturer: BL

Other: Läs J o F kap 2

Day: Wednesday

Date: 2008-09-03

Time: 13:15-16:00

Subject: Konsumentbeteende och marknadsundersökningar

Room: N360

Lecturer: JB

Other: Läs J o F kap 3-4

Day: Thursday

Date: 2008-09-04

Time: 10:00-12:00

Subject: Välkomstarrangemang för studenter

Room: Campus

Lecturer:

Other: Vid dammen

Day: Thursday

Date: 2008-09-04

Time: 13:15-16:00

Subject: Strategier och strategiska beslut

Room: N320

Lecturer: BL

Other: Läs J o F kap 5

Day: Friday

Date: 2008-09-05

Time: 09:15-12:00

Subject: Introduktion till case 1 och vetenskapligt arbete/Biblioteksinformation

Room: N200

Lecturer: JB

Other:

WEEK 37

Day: Monday

Date: 2008-09-08

Time: -

Subject: Eget arbete

Room:

Lecturer:

Other:

Day: Tuesday

Date: 2008-09-09

Time: -

Subject: Eget arbete

Room:

Lecturer:

Other:

Day: Wednesday

Date: 2008-09-10

Time: -

Subject: Studentsportardag

Room:

Lecturer:

Other:

Day: Thursday

Date: 2008-09-11

Time: 08:15-15:00

Subject: Litteraturseminarium case 1

Lecturer: BL, JB

Other: Se separat schema

Day: Friday

Date: 2008-09-12

Time: 09:15-12:00

Subject: Handledning case 1

Lecturer: BL, JB

Other: Se separat schema

Day: Friday

Date: 2008-09-12

Time: 13:15-17:00

Subject: Handledning case 1

Lecturer: BL, JB

Other: Se separat schema

WEEK 38

Day: Monday

Date: 2008-09-15

Time: -

Subject: Eget casearbete

Room:

Lecturer:

Other:

Day: Tuesday

Date: 2008-09-16

Time: 08:15-17:00

Subject: Presentation case 1

Lecturer: BL, JB

Other: Se separat schema

Day: Wednesday

Date: 2008-09-17

Time: 13:15-16:00

Subject: Introduktion case 2 samt värdeskapande 1

Room: s205h

Lecturer: BL, JB

Other: Läs J o F kap 6-7

Day: Thursday

Date: 2008-09-18

Time: 13:15-16:00

Subject: Värdeskapande 2

Room: Hörsal C

Lecturer: BL

Other: Läs J o F kap 8-9

Day: Friday

Date: 2008-09-19

Time: 13:15-16:00

Subject: Värdeskapande 3 samt byte av artiklar inför litteraturseminarium case 2

Room: Hörsal C

Lecturer: BL

Other: Läs J o F kap 10-11

Day: Sunday

Date: 2008-09-21

Time: -

Room:

Lecturer:

Other:

WEEK 39

Day: Monday

Date: 2008-09-22

Time: 08:15-12:00

Subject: Litteraturseminarium case 2

Lecturer: BL, JB

Other: Se separat schema

Day: Monday

Date: 2008-09-22

Time: 13:15-17:00

Subject: Litteraturseminarium case 2

Lecturer: BL, JB

Other: Se separat schema

Day: Tuesday

Date: 2008-09-23

Time: -

Subject: Eget casearbete

Room:

Lecturer:

Other:

Day: Wednesday

Date: 2008-09-24

Time: -

Subject: Eget casearbete

Room:

Lecturer:

Other:

Day: Thursday

Date: 2008-09-25

Time: 13:15-16:00

Subject: Etik, Ekonomi och Marknadsföring

Room: s205h

Lecturer: KJB, BL

Other:

Day: Friday

Date: 2008-09-26

Time: -

Subject: Inlämning av case 2

Room:

Lecturer:

Other:

WEEK 40

Day: Monday

Date: 2008-09-29

Time: 09:15-12:00

Subject: Sammanfattning av momentet

Room: s205h

Lecturer: BL, JB

Other: Läs J o F kap 12

Day: Friday

Date: 2008-10-03

Time: 09:00-13:00

Subject: Tentamen

Room: Sal 2, 4

Lecturer:

Other: Östra Paviljongen

WEEK 42

Day: Thursday

Date: 2008-10-16

Time: 10:00-12:00

Subject: Tentamensgenomgång

Room: S205h

Lecturer: BL, JB

Other:

WEEK 44

Day: Thursday

Date: 2008-10-30

Time: 16:00-20:00

Subject: Omtentamen

Room: Sal 4

Lecturer:

Other: Östra Paviljongen