Service Marketing

Module: 1 - V07

Name of module: Service Marketing

Course: Service Marketing

Course code(s): FEUC12

Syllabus(es): FEUC12

Homepage: www.usbe.umu.se/kursweb/vt07/feuc12mom1

Maps: www.umu.se/english/about-umu/campus-maps

Lecturer: Johan Jansson (JJ)

Telephone: 090-786 78 72

E-mail: johan.jansson@usbe.umu.se

Other: Latest schedule update: 2007-02-06
Syllabus and literature

Day

Date

Time

Subject

Room

Lecturer

Note

WEEK 03

Day: Monday

Date: 2007-01-15

Time: 09:00-12:00

Subject: Introduction and registration to the services marketing course and the first assignment

Room: s213h

Lecturer: JJ

Other: Lecture and group forming. Important to participate!

Day: Tuesday

Date: 2007-01-16

Time: 09:00-12:00

Subject: Theme 1.
Suggested reading:
Zeithaml et al.:
chap: 1-2 and articles

Room: s213h

Lecturer: JJ

Other: Lecture

Day: Wednesday

Date: 2007-01-17

Time: 13:00-16:00

Subject: Theme 2.
Suggested reading:
Zeithaml et al.:
chap: 3-5 and articles

Room: s213h

Lecturer: JJ

Other: Lecture

Day: Thursday

Date: 2007-01-18

Time: 09:00-12:00

Subject: Theme 2.
Suggested reading:
Zeithaml et al.:
chap: 6-8 and articles

Room: s213h

Lecturer: JJ

Other: Lecture and information on seminar 1.

WEEK 04

Day: Monday

Date: 2007-01-22

Time: 08:00-09:00

Subject: Service diary seminar - Group A1.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 09:00-10:00

Subject: Service diary seminar - Group A2.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 10:00-11:00

Subject: Service diary seminar - Group A3.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 11:00-12:00

Subject: Service diary seminar - Group A4.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 13:00-14:00

Subject: Service diary seminar - Group B1.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 14:00-15:00

Subject: Service diary seminar - Group B2.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 15:00-16:00

Subject: Service diary seminar - Group B3.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-01-22

Time: 16:00-17:00

Subject: Service diary seminar - Group B4.

Room: s210

Lecturer: JJ

Other: Examination

Day: Wednesday

Date: 2007-01-24

Time: 13:00-16:00

Subject: Theme 3.
Suggested reading:
Zeithaml et al.:
chap: 9-14
and articles

Room: s213h

Lecturer: JJ

Other: Lecture

Day: Thursday

Date: 2007-01-25

Time: 09:00-12:00

Subject: Supervision for short exam/assignments

Room: Office

Lecturer: JJ

Other: Drop in

Day: Thursday

Date: 2007-01-25

Time: 13:00-16:00

Subject: Supervision for short exam/assignments

Room: Office

Lecturer: JJ

Other: Drop in

Day: Friday

Date: 2007-01-26

Time: 09:00-12:00

Subject: Supervision for short exam/assignments

Room: Office

Lecturer: JJ

Other: Drop in

WEEK 05

Day: Monday

Date: 2007-01-29

Time: 09:00-12:00

Subject: Short exam on literature (dugga). Check assignment instructions

Room: HsalD

Lecturer: JJ

Other: Examination

Day: Tuesday

Date: 2007-01-30

Time: 08:00-17:00

Subject: Uniaden

Lecturer: HHUS

Other: Get a job!

Day: Wednesday

Date: 2007-01-31

Time: 09:00-12:00

Subject: Theme 4.
Suggested reading:
Zeithaml et al.:
chap: 15-18
and articles

Room: s213h

Lecturer: JJ

Other: Lecture

Day: Thursday

Date: 2007-02-01

Time: 09:00-12:00

Subject: Supervision for seminar 2

Room: Office

Lecturer: JJ

Other: Drop in

Day: Thursday

Date: 2007-02-01

Time: 13:00-16:00

Subject: Supervision for seminar 2

Room: Office

Lecturer: JJ

Other: Drop in

Day: Friday

Date: 2007-02-02

Time: 13:00-15:00

Subject: Hand out of short exams

Room: s213h

Lecturer: JJ

Other: Correct answers to the exam will be given

WEEK 06

Day: Monday

Date: 2007-02-05

Time: 08:00-09:00

Subject: Pair seminars - Group B1.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 09:00-10:00

Subject: Pair seminars - Group B2.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 10:00-11:00

Subject: Pair seminars - Group B3.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 11:00-12:00

Subject: Pair seminars - Group B4.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 12:00-13:00

Subject: Pair seminars - Group A1.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 13:00-14:00

Subject: Pair seminars - Group A2.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 13:00-15:00

Subject: Guest Lecture - IKSU

Room: S205

Lecturer: GOB

Other: Voluntary

Day: Monday

Date: 2007-02-05

Time: 14:00-15:00

Subject: Pair seminars - Group A3.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 15:00-16:00

Subject: Pair seminars - Group A4.

Room: s210

Lecturer: JJ

Other: Examination

Day: Monday

Date: 2007-02-05

Time: 16:00-17:00

Subject: Installation of new principal for USBE. All students welcome!

Lecturer:

Other:

Day: Tuesday

Date: 2007-02-06

Time: 13:00-14:30

Subject: Study visit: GreenZone, group A1 and A2.

Room: GZ

Lecturer: JJ

Other: Part of examination for assignment 1.

Day: Tuesday

Date: 2007-02-06

Time: 14:30-16:00

Subject: Study visit: GreenZone, group A3 and A4.

Room: GZ

Lecturer: JJ

Other: Part of examination for assignment 1.

Day: Wednesday

Date: 2007-02-07

Time: 09:00-12:00

Subject: Supervision for service diaries

Room: Office

Lecturer: JJ

Other:

Day: Wednesday

Date: 2007-02-07

Time: 13:00-14:30

Subject: Study visit: GreenZone, group B1 and B2.

Room: GZ

Lecturer: JJ

Other: Part of examination for assignment 1.

Day: Wednesday

Date: 2007-02-07

Time: 14:30-16:00

Subject: Study visit: GreenZone, group B3 and B4.

Room: GZ

Lecturer: JJ

Other: Part of examination for assignment 1.

Day: Thursday

Date: 2007-02-08

Time: 09:00-13:00

Subject: Supervision for service diaries

Room: Office

Lecturer: JJ

Other:

Day: Friday

Date: 2007-02-09

Time: 15:00-

Subject: 15:00 sharp: Deadline for assignment 1: Service diary. Check assignment instructions

Room: Office

Lecturer: JJ

Other: Examination

WEEK 07

Day: Monday

Date: 2007-02-12

Time: 09:00-12:00

Subject: Supervision for term paper

Room: Office

Lecturer: JJ

Other: Drop in

Day: Monday

Date: 2007-02-12

Time: 13:00-15:00

Subject: Supervision for term paper

Room: Office

Lecturer: JJ

Other: Drop in

Day: Wednesday

Date: 2007-02-14

Time: 08:00-11:00

Subject: Presentation of term papers. Group A. We start 8.00 sharp!

Room: s213h

Lecturer: JJ

Other: Examination

Day: Wednesday

Date: 2007-02-14

Time: 12:00-16:00

Subject: Presentation of term papers. Group B. We start 12.00 sharp!

Room: s213h

Lecturer: JJ

Other: Examination

Day: Wednesday

Date: 2007-02-14

Time: 16:00-17:00

Subject: Feedback and sum up of module. What do we bring with us?

Room: s213

Lecturer: JJ

Other:

WEEK 08

Day: Monday

Date: 2007-02-19

Time: 15:00-18:00

Subject: Re-sit on short exam (omdugga)

Room: s313

Lecturer: JJ

Other: Examination

Day: Wednesday

Date: 2007-02-21

Time: 13:00-

Subject: Final grades posted on web and notice board. Papers with comments available at the student services office

Room: SS office

Lecturer: JJ

Other:

WEEK 09

Day: Wednesday

Date: 2007-02-28

Time: 16:00-

Subject: 16:00 sharp: Deadline for turning in make-ups (if any) on assignments.

Room:

Lecturer: JJ

Other: Examination