Module: 1 - V21
Name of module: Service Marketing
Course: Service Marketing, Marketing Ethics and Sustainability m1
Course code(s): 2FE202
Syllabus(es): 2FE202 (in English)
Homepage: www.cambro.umu.se
Lecturer: Gert-Olof Boström
Telephone: Please use messages in Cambro.
E-mail: Please use messages in Cambro.
Other: Spring semester 2021 will start with teaching and examinations online without physical meetings. Any change in how the course will be delivered will be notified prior to the following course module. In order to participate in teaching and examination you will need access to a computer with internet connection and an updated version of Zoom (see instruction). Keep updated via Umeå University web page www.umu.se/covid-19/ and by providing updated contact information.
Reding instructions are for the edition 3 of the book. In edition 4 they have changed the order of chapter 5 to chapter number 2.
Day: Monday
Date: 2021-01-18
Time: 13-15
Subject: Introduction
Room: Zoom
Lecturer: GOB
Other: https://umu.zoom.us/j/67430717001?pwd=cTM0UXVkT096UHBxakJ3WEtKTmZUdz09. Passcode: 850735
Day: Tuesday
Date: 2021-01-19
Time: 10-12
Subject: Lecture. Foundations for service marketing chapter 1-4
Room: Zoom
Lecturer: GOB
Other:
Day: Wednesday
Date: 2021-01-20
Time: 13-15
Subject: Lecture. Employees, Customers and Service recovery. Chapter 11, 12, and 15 Background for teambuilding assignment.
Room: Zoom
Lecturer: GOB
Other:
Day: Thursday
Date: 2021-01-21
Time: 10-11
Subject: Guest lecture.
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-01-22
Time: 10-12
Subject: Teambuilding step one. See homepage, assignments, for material. Examination activity. Attendance needed.
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-01-22
Time: 10:00-10:00
Subject: Deadline guest lecture assignment
Room: Cambro
Lecturer: GOB
Other: upload in assignment
Day: Friday
Date: 2021-01-22
Time: 12:00-12:00
Subject: Deadline for handing in teambuilding step one form.
Room: Cambro
Lecturer: GOB
Other:
Day: Monday
Date: 2021-01-25
Time: 10-12
Subject: Teambuilding step two. See homepage for material. Examination activity. Attendance needed.
Room: Zoom
Lecturer: GOB
Other:
Day: Monday
Date: 2021-01-25
Time: 12:30-12:30
Subject: Deadline for handing in teambuilding step two form.
Room: Cambro
Lecturer: GOB
Other: upload in assignment
Day: Wednesday
Date: 2021-01-27
Time: 10-12
Subject: Lecture. Chapter 7, 9, and 10. Customer relationships and physical evidence.
Room: Zoom
Lecturer: GOB
Other:
Day: Wednesday
Date: 2021-01-27
Time: 13-15
Subject: Drop in supervision
Room: Zoom
Lecturer: GOB
Other:
Day: Wednesday
Date: 2021-01-27
Time: 15-16
Subject: Private supervision
Room: Zoom
Lecturer: GOB
Other:
Day: Thursday
Date: 2021-01-28
Time: 23:00-23:00
Subject: Deadline work with physical and virtual service scape
Room: Cambro
Lecturer: Cambro
Other:
Day: Friday
Date: 2021-01-29
Time: 09-10
Subject: Team 1-5 Presentation of work with physical and virtual service scape. See homepage for instructions.
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-01-29
Time: 10-11
Subject: Team 6-10 Presentation of work with physical and virtual service scape. See homepage for instructions.
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-01-29
Time: 11-12
Subject: Team 11-15 Presentation of work with physical and virtual service scape. See homepage for instructions.
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-01-29
Time: 13-14
Subject: Team 16-20 Presentation of work with physical and virtual service scape. See homepage for instructions.
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-01-29
Time: 14-15
Subject: Team 21-25 Presentation of work with physical and virtual service scape. See homepage for instructions.
Room: Zoom
Lecturer: GOB
Other:
Day: Monday
Date: 2021-02-01
Time: 13-15
Subject: Lecture. Service innovation chapter 6, 8, 13, and 14.
Room: Zoom
Lecturer: GOB
Other:
Day: Tuesday
Date: 2021-02-02
Time: 09-11
Subject: Drop in supervision
Room: Zoom
Lecturer: GOB
Other:
Day: Thursday
Date: 2021-02-04
Time: 13-14
Subject: Team 1-6 Presentation of service innovation. Examination activity. Attendance needed.
Room: Zoom
Lecturer: GOB
Other:
Day: Thursday
Date: 2021-02-04
Time: 14-15
Subject: Team 7-12 Presentation of service innovatio
Room: Zoom
Lecturer: GOB
Other:
Day: Thursday
Date: 2021-02-04
Time: 15-16
Subject: Team 13-18 Presentation of service innovatio
Room: Zoom
Lecturer: GOB
Other:
Day: Thursday
Date: 2021-02-04
Time: 16-17
Subject: Team 19-25 Presentation of service innovatio
Room: Zoom
Lecturer: GOB
Other:
Day: Monday
Date: 2021-02-08
Time: 13-15
Subject: Lecture. Chapter 5, 16, 17, and 18. Background for assignment company and SDG. Introduction to assignment.
Room: Zoom
Lecturer: GOB
Other:
Day: Tuesday
Date: 2021-02-09
Time: 13-15
Subject: Drop in supervision
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-02-12
Time: 08:00-9.:0
Subject: Team 14-17 Presentation of Polarbröds communication of sustainable efforts. Examination
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-02-12
Time: 09:00-10
Subject: Team 22-25 Presentation of Polarbröds communication of sustainable efforts. Examination
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-02-12
Time: 10:00-11
Subject: Team 18-21 Presentation of Polarbröds communication of sustainable efforts. Examination
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-02-12
Time: 13:00-14
Subject: Team 10-13 Presentation of Polarbröds communication of sustainable efforts. Examination
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-02-12
Time: 14:00-15
Subject: Team 6-9 Presentation of Polarbröds communication of sustainable efforts. Examination
Room: Zoom
Lecturer: GOB
Other:
Day: Friday
Date: 2021-02-12
Time: 15:00-16
Subject: Team 1-5 Presentation of Polarbröds communication of sustainable efforts. Examination
Room: Zoom
Lecturer: GOB
Other:
Day: Wednesday
Date: 2021-02-17
Time: 09:00-13:00
Subject: Examination
Room: Cambro
Lecturer: GOB
Other:
Day: Monday
Date: 2021-03-29
Time: 14:00-18:00
Subject: Re-examination
Room: Cambro
Lecturer: GOB
Other:
