Service Marketing

Module: 1 - V18

Name of module: Service Marketing

Course: Service Marketing, Marketing Ethics and Sustainability C mod 1

Course code(s): 2FE202

Syllabus(es): 2FE202

Homepage: www.cambro.umu.se

Maps: www.umu.se/english/about-umu/campus-maps

Lecturer: Gert-Olof Boström

Telephone: 090 785 69 51, 070 533 64 23

E-mail: gert-olof.bostrom@umu.se

Day

Date

Time

Subject

Room

Lecturer

Note

WEEK 03

Day: Monday

Date: 2018-01-15

Time: 15-17

Subject: Introduction

Room: S305 Flex

Lecturer: GOB

Other: Please do self-registration

Day: Tuesday

Date: 2018-01-16

Time: 10-12

Subject: Lecture

Room: S104

Lecturer: GOB

Other: Zeithaml et al ch 1,2 & introduction to seminar

Day: Wednesday

Date: 2018-01-17

Time: 15-17

Subject: Lecture

Room: UB 333

Lecturer: GOB

Other: Zeithaml et al ch 3,4

Day: Thursday

Date: 2018-01-18

Time: 10-12

Subject: Lecture

Room: S104

Lecturer: GOB

Other: Zeithaml et al ch 6,7

Day: Friday

Date: 2018-01-19

Time: 10-12

Subject: Guest Lecture

Room: S312

Lecturer: GOB

Other: Johan Brundin, market analyst, Norrmejerier

Day: Friday

Date: 2018-01-19

Time: 13-15

Subject: Lecture

Room: S312

Lecturer:

Other: Zeithaml et al ch 8,9

WEEK 04

Day: Monday

Date: 2018-01-22

Time: 10-12

Subject: Socializing, building the team

Room: free

Lecturer:

Other:

Day: Tuesday

Date: 2018-01-23

Time: 09-12

Subject: Teambuilding seminar

Lecturer: GOB

Other: Teambuilding seminar examination relevant

Day: Tuesday

Date: 2018-01-23

Time: 12:30-12:30

Subject: Deadline for submitting teambuilding paper.

Room: Assignments in Cambro

Lecturer:

Other:

Day: Wednesday

Date: 2018-01-24

Time: 10-12

Subject: Lecture

Room: S305 Flex

Lecturer: GOB

Other: Zeithaml et al ch 11, 12

Day: Thursday

Date: 2018-01-25

Time: 13-15

Subject: Seminar: The physical and virtual servicescape

Room: S312

Lecturer: GOB

Other: Examination relevant

Day: Thursday

Date: 2018-01-25

Time: 15:30-15:30

Subject: Deadline for submitting documentation paper.

Room: Assignments in Cambro

Lecturer:

Other:

Day: Friday

Date: 2018-01-26

Time: 08:00-08:00

Subject: Deadline for submitting scandal seminar paper

Room: Assignments in Cambro

Lecturer:

Other:

Day: Friday

Date: 2018-01-26

Time: 09-12

Subject: Seminar service dilemma

Lecturer: GOB

Other: Dilemma seminar examination relevant

WEEK 05

Day: Tuesday

Date: 2018-01-30

Time: 13-15

Subject: Lecture

Lecturer: GOB

Other: Zeithaml et al ch 13, 14,15

Day: Friday

Date: 2018-02-02

Time: 14:30-17:00

Subject: Supervision

Room: S305b

Lecturer: GOB

Other: on demand

WEEK 06

Day: Monday

Date: 2018-02-05

Time: 13-15

Subject: Lecture

Room: S104

Lecturer: GOB

Other: Zeithaml et al ch 16, 17, 18

Day: Wednesday

Date: 2018-02-07

Time: 10-12

Subject: Article Seminar

Room: S312

Lecturer: GOB

Other: Literature seminar examination relevant

Day: Wednesday

Date: 2018-02-07

Time: 10:00-10:00

Subject: Deadline for submitting article seminar paper

Room:

Lecturer:

Other:

Day: Wednesday

Date: 2018-02-07

Time: 12:30-12:30

Subject: Deadline for submitting group paper from article seminar

Room:

Lecturer:

Other:

Day: Wednesday

Date: 2018-02-07

Time: 13-16

Subject: Supervision

Room: S305b

Lecturer: GOB

Other:

Day: Thursday

Date: 2018-02-08

Time: 17:00-17:00

Subject: Deadline for submitting termpaper

Room: Assignments in Cambro

Lecturer:

Other:

Day: Thursday

Date: 2018-02-08

Time: 17:00-17:00

Subject: Deadline for submitting reflection paper

Room: Assignments in Cambro

Lecturer:

Other:

Day: Friday

Date: 2018-02-09

Time: 08-12

Subject: Presentation term paper

Room: S104

Lecturer: grp 8-15

Other: group 1 examination relevant

Day: Friday

Date: 2018-02-09

Time: 13-17

Subject: Presentation term paper

Room: S104

Lecturer: grp 1-7

Other: group 2 examination relevant

WEEK 07

Day: Wednesday

Date: 2018-02-14

Time: 09:00-13:00

Subject: Exam; Please NOTE! Obligatory registration must be done HERE, not later than 10 days before exam. The exam registration opens when the course start.

Room: 8, ÖP

Lecturer:

Other:

WEEK 13

Day: Monday

Date: 2018-03-26

Time: 14:00-18:00

Subject: Re-exam; Please NOTE! Obligatory registration must be done HERE, not later than10 days before re-exam. The re-exam registration opens after the first exam date has passed.

Room: 1, ÖP

Lecturer:

Other: