Module: 2 - H16
Name of module: Consumer Behavior
Course: Consumer behavior, Market Analysis and Strategic Decision Making M2
Course code(s): 2FE177, 2FE199, 2FE193, 2FE179
Syllabus(es): 2FE177 2FE199 2FE193 2FE179
Lecturer: Anna-Carin Nordvall
Telephone: 090-7865059
E-mail: anna-carin.nordvall@umu.se
Day: Thursday
Date: 2016-09-29
Time: 09:00-10:00
Subject: Lecture 1: Introduction
Room: BT102
Lecturer: ACN
Other: CH. 1
Day: Thursday
Date: 2016-09-29
Time: 10:00-12:00
Subject: Lecture 2: The consumer and its environment
Room: BT102
Lecturer: ACN
Other: CH. 4-6
Day: Friday
Date: 2016-09-30
Time: 10:00-12:00
Subject: Lecture 3: How do consumers learn and process information?
Room: BT102
Lecturer: ACN
Other: CH. 5 & 7
Day: Monday
Date: 2016-10-03
Time: 10:00-12:00
Subject: Lecture 4: Consumer decision making
Room: N300
Lecturer: ACN
Other: CH. 9
Day: Tuesday
Date: 2016-10-04
Time: 10:00-12:00
Subject: Lecture 5: Attitudes and attitude change
Room: BT102
Lecturer: ACN
Other: CH. 8
Day: Wednesday
Date: 2016-10-05
Time: 10:00-12:00
Subject: Lecture 6 Group influence and leadership
Room: BT102
Lecturer: ACN
Other: CH. 10
Day: Thursday
Date: 2016-10-06
Time: 09:30-10:30
Subject: Research presentation Brain Scanning
Room: N450
Lecturer: LK, ACN
Other: Mandatory
Day: Thursday
Date: 2016-10-06
Time: 11:00-12:00
Subject: Laboratory visit Umeå center for Functional Brain Imaging
Lecturer: LK, ACN
Other: Mandatory
Day: Friday
Date: 2016-10-07
Time: -
Subject: Group work: Laboratory report 2
Lecturer:
Other:
Day: Monday
Date: 2016-10-10
Time: -
Subject: Group work: Laboratory report 2
Lecturer:
Other:
Day: Tuesday
Date: 2016-10-11
Time: -
Subject: Group work: Laboratory report 2
Lecturer:
Other:
Day: Wednesday
Date: 2016-10-12
Time: 10:00-15:00
Subject: Supervision Laboratory report 1 or experiment/study
Room: s305b
Lecturer: ACN
Other: Sign up on Doodle
Day: Wednesday
Date: 2016-10-12
Time: 17:00-
Subject: Deadline laboratory report 2 (Decision making, Brain scanning report)
Lecturer:
Other:
Day: Thursday
Date: 2016-10-13
Time: 09:00-10:00
Subject: Research presentation Smell tracking
Room: Lecture Hall F
Lecturer: LA
Other: Mandatory
Day: Thursday
Date: 2016-10-13
Time: 10:00-12:00
Subject: Laboratory visit Smell Tracking
Lecturer: LA, PS, ACN
Other: Mandatory
Day: Friday
Date: 2016-10-14
Time: -
Subject: Group work: Laboratory report 1
Lecturer:
Other:
Day: Monday
Date: 2016-10-17
Time: 08:00-17:00
Subject: Group work: Laboratory report 1 or Conduct Consumer Behavior Experiment/Study
Lecturer: ACN
Other:
Day: Monday
Date: 2016-10-17
Time: 10:00-16:00
Subject: Supervision experiment/study
Room: s305b
Lecturer: ACN
Other: Sign up on Doodle
Day: Tuesday
Date: 2016-10-18
Time: 10:00-12:00
Subject: Lecture 7: Consumers and subcultures
Room: s305Flex
Lecturer: ACN
Other: Ch. 13 -15 (also go through Ch. 11 & 12 briefly)
Day: Tuesday
Date: 2016-10-18
Time: 17:00-
Subject: Deadline laboratory report 1 (Perception, Smell tracking)
Lecturer:
Other:
Day: Wednesday
Date: 2016-10-19
Time: -
Subject: Data collection experiment/study
Lecturer:
Other:
Day: Thursday
Date: 2016-10-20
Time: -
Subject: Data collection experiment/study
Lecturer:
Other:
Day: Thursday
Date: 2016-10-20
Time: 08:00-17:00
Subject: Supervision experiment/study report
Room: s305b
Lecturer: ACN
Other: Sign up on Doodle
Day: Thursday
Date: 2016-10-20
Time: 10:15-11:00
Subject: Guest lecture by Prof. George Christodoulides (University of London) -
Room: Lecture Hall B/HsalB
Lecturer:
Other: Joint guest lecture for all students
Day: Friday
Date: 2016-10-21
Time: -
Subject: Data collection experiment/study
Lecturer:
Other:
Day: Monday
Date: 2016-10-24
Time: 10:00-12:00
Subject: Q&A session. Preparations for exam
Room: N300
Lecturer: ACN
Other:
Day: Thursday
Date: 2016-10-27
Time: 17:00-
Subject: Deadline Experiment/Study report
Lecturer:
Other:
Day: Monday
Date: 2016-10-31
Time: 09:00-13:00
Subject: Written exam; Please NOTE! Obligatory registration must be done HERE, not later than 10 days before exam. The exam registration opens when the course start.
Room: 8, ÖP
Lecturer:
Other: