Module: 2 - H15
Name of module: Consumer Behavior
Course: Consumer Behavior, Market Analysis and Strategic Decision Making m2
Course code(s): 2FE177, 2FE179
Homepage: www.cambro.umu.se
Lecturer: Anna-Carin Nordvall, Gert-Olof Boström
Telephone: 090-7865059
E-mail: anna-carin.nordvall@usbe.umu.se
Day: Wednesday
Date: 2015-09-30
Time: 10:00-12:00
Subject: Lecture 1: Introduction
Room: N430
Lecturer: GOB
Other: Chapter 1
Day: Thursday
Date: 2015-10-01
Time: 08:00-10:00
Subject: Lecture 2: The consumer and its environment
Room: s104
Lecturer: ACN
Other: Chapter 4-6
Day: Thursday
Date: 2015-10-01
Time: 10:00-12:00
Subject: Lecture 3: How do consumers learn and process information?
Room: s104
Lecturer: ACN
Other: Chapter 7
Day: Monday
Date: 2015-10-05
Time: 13:00-15:00
Subject: Lecture 4 Attitudes and attitude change. How can it be measured?
Room: s312
Lecturer: ACN
Other: Chapter 8
Day: Tuesday
Date: 2015-10-06
Time: 08-10
Subject: Case seminar group 1
Room: s303
Lecturer: GOB
Other:
Day: Tuesday
Date: 2015-10-06
Time: 10-12
Subject: Case seminar group 2
Room: s303
Lecturer: GOB
Other:
Day: Tuesday
Date: 2015-10-06
Time: 13-15
Subject: Case seminar group 3
Room: s303
Lecturer: GOB
Other:
Day: Thursday
Date: 2015-10-08
Time: 10:00-12:00
Subject: Lecture 5 Consumer decision making
Room: s305flex
Lecturer: ACN
Other: Chapter 9
Day: Friday
Date: 2015-10-09
Time: 13:00-15:00
Subject: Lecture 6 Group influence and leadership
Room: N200
Lecturer: GOB
Other: Chapter 10
Day: Tuesday
Date: 2015-10-13
Time: 08:00-17:00
Subject: Article seminar
Room: MA206
Lecturer: ACN
Other:
Day: Wednesday
Date: 2015-10-14
Time: 10:00-12:00
Subject: Lecture 7 Consumers and subcultures
Room: s305flex
Lecturer: GOB
Other: Chapter 13, 15
Day: Thursday
Date: 2015-10-15
Time: 08:00-17:00
Subject: Tutoring
Room: s305b, s201c
Lecturer: ACN, GOB
Other:
Day: Thursday
Date: 2015-10-22
Time: -
Subject: Submit the group report by 13.00
Lecturer:
Other:
Day: Friday
Date: 2015-10-23
Time: 08:00-17:00
Subject: Presentation seminar
Room: s304flex, UB339
Lecturer: ACN, GOB
Other:
Day: Monday
Date: 2015-10-26
Time: 10:00-12:00
Subject: Q&A session. Preparations for exam
Room: N200
Lecturer: GOB
Other: Lecture based on questions from students. Deadline for handing in questions 15-10-24, at 13.00
Day: Thursday
Date: 2015-10-29
Time: 09:00-13:00
Subject: Written examination, Please NOTE! Obligatory registration must be done HERE, not later than 10 days before exam. The link opens when the course start.
Room: ÖP
Lecturer:
Other:
Day: Saturday
Date: 2015-12-05
Time: 09:00-13:00
Subject: Re-exam, Please NOTE! Obligatory registration must be done HERE, not later than10 days before re-exam. The link opens after the first exam date has passed.
Room: Room 3, ÖP
Lecturer:
Other:
