Marketing Ethics

Module: 2 - V13

Name of module: Marketing Ethics

Course: Service Marketing and Marketing Ethics C, mod 2

Course code(s): 2FE124

Syllabus(es): 2FE124

Homepage: www.cambro.umu.se/portal

Maps: www.umu.se/english/about-umu/campus-maps

Lecturer: Johan Jansson (module responsible), Jonas Nilsson,

Telephone: JJ: 090-786 7872, JN: 090-786 67 98

E-mail: johan.jansson@usbe.umu.se, jonas.nilsson@usbe.umu.se

Other: Latest schedule update: 2013-03-21
The main book is new for this year: Frank-Martin Belz & Ken Peattie (2012) "Sustainability marketing: A global perspective". See Syllabus for more details. The article list is available in Cambro.

Day

Date

Time

Subject

Room

Lecturer

Note

WEEK 09

Day: Monday

Date: 2013-02-25

Time: 13:00-16:00

Subject: Lecture 1: Marketing Ethics introduction and ethical dilemma seminar information. B&P Chap 1

Room: s213h

Lecturer: JJ

Other: Important to participate

Day: Tuesday

Date: 2013-02-26

Time: 13:00-15:00

Subject: Lecture 2: Framing sustainability and marketing. B&P Chap 2

Room: HsalB

Lecturer: JJ

Other:

Day: Wednesday

Date: 2013-02-27

Time: 10:00-12:00

Subject: Lecture 3: Ethical theories and perspectives. C&M Chap 3

Room: HsalA

Lecturer: LS, JJ

Other:

Day: Thursday

Date: 2013-02-28

Time: 13:00-15:00

Subject: Lecture 4: Consumers and consumption. B&P Chap 3-4, Jackson, 2005; Lin & Chang, 2012.

Room: s205h

Lecturer: JJ

Other:

WEEK 10

Day: Monday

Date: 2013-03-04

Time: 13:00-15:00

Subject: Lecture 5: Ethical marketing strategies. B&P Chap 5-6. Smith et al. 2010.

Room: HsalD

Lecturer: JN

Other:

Day: Tuesday

Date: 2013-03-05

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: UB334

Lecturer: JN

Other:

Day: Tuesday

Date: 2013-03-05

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: UB335

Lecturer: JJ

Other:

Day: Tuesday

Date: 2013-03-05

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: UB334

Lecturer: JN

Other:

Day: Tuesday

Date: 2013-03-05

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: UB335

Lecturer: JJ

Other:

Day: Wednesday

Date: 2013-03-06

Time: 10:00-12:00

Subject: Lecture 6: Presentation of group work cases by stakeholders

Room: HsalA

Lecturer: JJ, JN

Other: Examination, Important to participate

Day: Thursday

Date: 2013-03-07

Time: 08:00-12:00

Subject: Ethical dilemma seminars, see web page for times

Room: s209

Lecturer: JN

Other: Examination

Day: Thursday

Date: 2013-03-07

Time: 08:00-12:00

Subject: Ethical dilemma seminars, see web page for times

Room: s212

Lecturer: JJ

Other: Examination

Day: Thursday

Date: 2013-03-07

Time: 13:00-17:00

Subject: Ethical dilemma seminars, see web page for times

Room: s209

Lecturer: JN

Other: Examination

Day: Thursday

Date: 2013-03-07

Time: 13:00-17:00

Subject: Ethical dilemma seminars, see web page for times

Room: s212

Lecturer: JJ

Other: Examination

Day: Friday

Date: 2013-03-08

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: UB340

Lecturer: JJ

Other: Examination

Day: Friday

Date: 2013-03-08

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: UB341

Lecturer: JN

Other: Examination

Day: Friday

Date: 2013-03-08

Time: 13:00-15:00

Subject: Supervision times, book in Cambro

Room: UB340

Lecturer: JJ

Other: Examination

Day: Friday

Date: 2013-03-08

Time: 13:00-15:00

Subject: Supervision times, book in Cambro

Room: UB341

Lecturer: JN

Other: Examination

Day: Friday

Date: 2013-03-08

Time: 15:00-16:00

Subject: Exam review, module 1, Service Marketing

Lecturer: GOB

Other:

WEEK 11

Day: Tuesday

Date: 2013-03-12

Time: 09:00-12:00

Subject: Lecture 7: The future of ethical marketing. B&P Chap 11-12. Pedersen & Neergaard, 2006; Varey, 2010.

Room: MA121

Lecturer: JJ

Other:

Day: Wednesday

Date: 2013-03-13

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s209

Lecturer: JJ

Other:

Day: Wednesday

Date: 2013-03-13

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s209

Lecturer: JJ

Other:

Day: Thursday

Date: 2013-03-14

Time: 09:00-12:00

Subject: Mid Exam, see Cambro for info

Room: 2, ÖP

Lecturer: JJ

Other: Important to participate

WEEK 12

Day: Monday

Date: 2013-03-18

Time: 10:00-12:00

Subject: Lecture 8: Sustainable and ethical marketing mix. B&P Chap 7-8. Guiltinan, 2009; Wible, 2012.

Room: HsalA

Lecturer: JN

Other:

Day: Monday

Date: 2013-03-18

Time: 12:00-13:00

Subject: Student representatives meeting

Room: USBE

Lecturer: JJ, JN

Other: For student reps. only

Day: Tuesday

Date: 2013-03-19

Time: 10:00-12:00

Subject: Lecture 9: Sustainable and ethical marketing mix. B&P Chap 9-10. Martin & Smith, 2008.

Room: HsalA

Lecturer: JN

Other:

Day: Tuesday

Date: 2013-03-19

Time: 12:00-13:00

Subject: Guests: Sustainergies, #GoCSR and Göran Ernstson, CEO of Umeå Energi

Room: HsalD

Lecturer: JJ, JN, RL

Other: See more info in Swedish here.

Day: Wednesday

Date: 2013-03-20

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s209

Lecturer: JJ

Other:

Day: Wednesday

Date: 2013-03-20

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s212

Lecturer: JN

Other:

Day: Wednesday

Date: 2013-03-20

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s209

Lecturer: JJ

Other:

Day: Wednesday

Date: 2013-03-20

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s212

Lecturer: JN

Other:

Day: Thursday

Date: 2013-03-21

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s302

Lecturer: JN

Other:

Day: Thursday

Date: 2013-03-21

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s303

Lecturer: JJ

Other:

Day: Thursday

Date: 2013-03-21

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s302

Lecturer: JN

Other:

Day: Thursday

Date: 2013-03-21

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s303

Lecturer: JJ

Other:

WEEK 13

Day: Monday

Date: 2013-03-25

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s210

Lecturer: JJ

Other:

Day: Monday

Date: 2013-03-25

Time: 08:00-12:00

Subject: Supervision times, book in Cambro

Room: s208

Lecturer: JN

Other:

Day: Monday

Date: 2013-03-25

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s210

Lecturer: JJ

Other:

Day: Monday

Date: 2013-03-25

Time: 13:00-17:00

Subject: Supervision times, book in Cambro

Room: s208

Lecturer: JN

Other:

Day: Tuesday

Date: 2013-03-26

Time: 09:00-12:00

Subject: Presentations of group work for stakeholders

Room: HsalB

Lecturer: JJ, JN

Other: Important to participate

Day: Tuesday

Date: 2013-03-26

Time: 13:00-17:00

Subject: Presentations of group work for stakeholders

Room: HsalB

Lecturer: JJ, JN

Other: Important to participate

Day: Thursday

Date: 2013-03-28

Time: 10:00-11:00

Subject: Mid Exam Marketing Ethics review and hand-out. After this time the exams are available at the student services office.

Room: s205h

Lecturer: JN

Other:

WEEK 15

Day: Saturday

Date: 2013-04-13

Time: 09:00-12:00

Subject: Re Mid Exam, Please NOTE! Obligatory registration must be done HERE, not later than 9 days before re-exam

Room: 3, ÖP

Lecturer: JJ

Other: